With Facebook, Twitter, blogs and a variety of other internet forums, it’s pretty easy to make your voice heard these days. And sometimes, agriculture feels left out.
I’ve written about this before, but here it is one more time in case you missed it the first time around: It’s our fault.
For too long, we’ve sat by, content that everyone believes and understands why farmers do what they do. And when folks who don’t understand or don’t agree got on their internet soap boxes, we let them.
We’ve been playing catch up for a while now. And, hopefully, we’re making some headway — at least we’re trying to have conversations with folks who have questions rather than just talking at them.
But it will take more than that. And that’s where Culver’s comes in.
Recently, Culver’s announced its “Thank You Farmers” campaign. If you haven’t seen it, make sure you take some time to check it out — it’s pretty awesome.
To participate, customers are asked to “Like” the Culver’s Facebook page. Once they’ve done that, they can access the “Thank You Farmers” page where they can write thank-you notes to specific farmers, or just farmers in general.
But it gets better. In addition to starting a campaign to thank the nation’s food producers, Culver’s is donating $1 to the National FFA Foundation for every thank you note they receive.
From where I sit, it’s awesome to see such a large corporation lend its voice to support the farmers that work hard everyday to grow enough food for the world.
See. Told you. Awesome.